What Are Instagram Reels?
So you have heard about Instagram Reels, but you’re thinking “what are Instagram Reels?!”
I hear YOU! It’s not everyone’s first priority to stay up to date on what’s new on Instagram, that’s why we’re here.
If one thing is for certain, you should be thinking about how to incorporate Instagram Reels into your posting schedule ASAP. Reels had an early August 2020 release date, and what we can tell you is that Instagram Reels allows you to reach a whole new level of impressions and engagement that other features on Instagram have never seen before!
Check out how Reels have helped blow up my account. In this attached example, I gained 2612 new IDEAL followers in one week from posting Reels in Instagram!
Instagram Reels are short videos that you can create, edit, and post in Instagram. You can then add text and add captions to hold the viewers attention. Much like a static feed post, Reels are displayed on your profile and/or under the Reels tab on your profile.
Instagram Reels can be between up to 15 seconds long, or up to 30 seconds long. You have the option to choose the length of your Instagram Reel while you are in create mode. In our experience, shorter Reels tend to perform best as it is easier to hold your audience’s attention for a short period of time.
The idea for your Instagram Reels is to provide value in a short but meaningful way, and go more in depth about the topic in the description or even another static post.
Don’t get too hung up on how long can Instagram Reels can be because you can draw viewers in by posting a series of interesting Reels that have them asking for more of that same topic!
Hopefully they journey through your other content, and potentially result in following your account.
Ready to dive into Reels and learn my tips and tricks that have netted me over a million views?
Check out my Reel Talk mini course!
In this course we go more in depth on what is Instagram Reels, how to make Instagram Reels, how to use Instagram Reels to your advantage and we will be continually adding more updates and tips as the feature progresses. Click here to learn more!
Here is how to add Reels to Instagram:
1. Go to profile.
2. Tap the “+” sign in top left hand corner.
3. A tab should pop up with multiple feature options. (Reels are second to the bottom for me).
4. Select “Reels” and follow the prompts to make your first Reel.