July Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas

Looking to shake up your Reels game? You're in the right spot.

Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.

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July 2024 Reels Ideas


July 8:

Audio:

🔗 This? Out.

Super easy trend that’s perfect for summer

How to use it: 

For product-based businesses, it would be fun to focus on how your product is what they’re looking for; the thing that’s “in.” Service-based businesses can use it to address myths or limiting beliefs that could be holding back your ideal clients. Be sure your caption includes a strong CTA that invites them to take next steps!

Hook Ideas:

  • Product-based: (List harmful ingredients, unfair labor practices, or other things you reject and then add text showing what’s “in” for your biz)

  • Service-based: (List of myths and why they’re not true)

Example:

This face-free knowledge-based Reel is a great example of how easy this trend is in any niche.


July 1:

Audio:

🔗 If you don’t like __ you should try __

This one is SO easy!

How to use it: 

The idea behind this simple trend is positioning your business as the answer to your audience’s pain points. Just add onscreen text that says “If you don’t like [something they may be trying to avoid]” and then add text saying “You should try [solution they can get by working with you]!” It’s been awhile since we’ve seen a “pointing at text” trend and we’re into it!

Hook Ideas:

  • Product-based: If you don’t like [undesirable thing] you should try [your product]

  • Service-based: If you don’t like [common complaint in your niche] you should try [benefit of your service]

Example:

We love how this product-based example added an unexpected twist!

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