October Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas
Looking to shake up your Reels game? You're in the right spot.
Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.
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October 2024 Reels Ideas
October 28:
Audio:
Semi-obscure 70s song gets the Reels treatment
How to use it:
The idea here is to use the audio to build up to a funny, relatable “reveal.” While you don’t necessarily have to lip sync with this one, it works best when you do. Keep the onscreen lyrics synced with the song and just swap them to your own after the word “like.”
Hook Ideas:
Product-based: “And then I go and spoil it all by saying something stupid like… I don’t need any more [your product]”
Service-based: “And then I go and spoil it all by saying something stupid like… [something you regret saying]”
Example:
This service-based example builds trust with relatable humor.
October 21:
Audio:
🔗 Oooh I’ve been waiting for this!
Clip from “Key and Peele”
How to use it:
This audio is great for building excitement about something new you’re sharing, announcing a change you’re excited to make or to showcase how your client’s or customer’s life improves when they buy from you! Make it even quicker by using the CapCut template over a on-brand stock photo or B Roll video.
Hook Ideas:
Product-based: POV: You just found out about [event, sale, new style, etc.]
Service-based: [Ideal client type] when they discover [method, framework, resource, etc.]
Example:
This product-based example couldn’t be simpler!
October 14:
Audio:
Semi-obscure 70s song gets the Reels treatment
How to use it:
There’s no strict trend to follow with this audio which means it’s wide open for your creative ideas! This would be a good opportunity to create a low-lift reel and add the audio to take advantage of the increased visibility while it’s trending.
Hook Ideas:
Product-based: POV: You got a [your product] and now [transformation]
Service-based: X reasons you're not getting [desired result] as a [your specific niche]
Example:
This service-based example uses the onscreen list format we love!
October 7:
Audio:
🔗 Scram!
This was huge on TikTok and is just now making it to IG!
How to use it:
There’s something funny and wholesome about this trend, which makes it perfect for sharing things that you want to “scram” – like limiting beliefs, budgets (haha) and anything else holding your audience back from what they want.
Make it even quicker by using the CapCut Template here!
Hook Ideas:
Product-based: When someone says you don’t need another [your product]
Service-based: When you finally start to set boundaries around [pain point]
Example:
This knowledge-based example speaks directly to the benefits her audience is seeking.