January Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas
Looking to shake up your Reels game? You're in the right spot.
Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.
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January 2025 Reels Ideas
January 13
Audio:
🔗 Sobbing
Just a standard soul-cleansing sob 😂
How to use it:
The best way to use this trending sound is to give people a quick picture of what they can expect if they follow you. With a strong hook, viewers can easily decide if your account is for them! It’s also great for spotlighting something you or your audience is dreading.
Hook Ideas:
Product-based: Me because not all the [specific description of your ideal audience] who want [unique benefit of your product] have found my account yet
Service-based: When you said you would [solve problem] next month and now it’s next month
Example:
This service-based example taps into the universal dread of Mondays.
January 6
Audio:
Dorit from the Real Housewives of Beverly Hills
How to use it:
The idea behind this fun trend is positioning your products or services as exactly what your audience needs. It gives you an easy way to call out your ideal audience and let them know how your business could change their life – even in a small way.
Hook Ideas:
Product-based: Me after buying [your product]
Service-based: My clients talking about how they feel after [service]
Example:
The POV angle highlights the transformation offered by this service-based business.