December Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas
Looking to shake up your Reels game? You're in the right spot.
Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.
Don't Miss Out: Elevate your social media strategy even further with Reels Report where you get 4 weekly trends just like this delivered right to your inbox. Sign up for Reels Report now.
December 2024 Reels Ideas
December 30:
Audio:
Let’s get ready to rumble!
How to use it:
The idea behind this trend is creating a scenario that’s all about getting ready to head into a new challenge. The audio mashes up the sounds of a ringside announcer with “Teach Me How to Dougie” and the result is a clip that feels like warming up for something that requires focus and determination. (This one also works for busting myths and misconceptions in your niche!)
Hook Ideas:
Product-based: Warming up to tell [ideal customers] [bit of info] for the 4,367th time
Service-based: Me on my way to tell you [something that gets them closer to their goals]
Example:
This service-based example shows how easily you can use the sound to share a tip or observation you’ll just keep saying over and over.
December 23:
Audio:
Remember Pink’s Y2K era?
How to use it:
This trend is all about playfully highlighting something that makes you a “hazard to yourself.” Think things like overspending, being stressed but still taking on more obligations – generally getting in your own way!
Hook Ideas:
Product-based: My toxic trait is [something funny related to your business]
Service-based: When you swore you would [something that would bring your audience closer to their goal]
Example:
Almost any product-based business could create something similar to this example.
December 16:
Audio:
This clip is from GloRilla’s smash “Whatchu Kno About Me”
How to use it:
When GloRilla’s song blew up on TikTok earlier this year, a lot of people homed in on this one little snippet because it wordlessly captures how it feels to be turned off by something OR be wowed by something. Seems like a contradiction but it’s not. (It’s like how “bad” can mean bad or good. 😉) Business owners can use it to highlight things you say no to, common practices in your niche that you reject, or something you’re really into or proud of.
Hook Ideas:
Product-based: When you see the [ingredients, materials, quality, etc.] of the Amazon dupe
Service-based: POV: A [ideal client] comes to me after being told [bad advice in your niche]
Example:
This service-based example uses the sound to perfectly describe a major “ick.”
December 9:
Audio:
A clip of young Beyoncé
How to use it:
The idea behind this trend is gently challenging an idea. You can use it to push back on myths and misconceptions in your niche, or take an even more lighthearted approach and address objections someone might have to treating themselves to your product or service.
Hook Ideas:
Product-based: When someone says you already have enough [your product]
Service-based: POV: When my client says [fear about your service or program]
Example:
You could create something like this product-based example using b-roll!
December 2:
Audio:
This resonates if you’ve ever checked your phone 10 times in 4 minutes!
How to use it:
This trend is the kind of silly, fun audio that’s perfect this time of year. It’s a playful wink to our audiences, showing them what we go through as we try to create content for our businesses.
Hook Ideas:
Product-based: POV: Small business owners every time we post a Reel
Service-based: Me after posting my latest silly Reel
Example:
We love a simple lipsync like the one in this service-based example.