December Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas

Looking to shake up your Reels game? You're in the right spot.

Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.

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December 2024 Reels Ideas


December 16:

Audio:

🔗 Eugh Eugh

This clip is from GloRilla’s smash “Whatchu Kno About Me”

How to use it: 

When GloRilla’s song blew up on TikTok earlier this year, a lot of people homed in on this one little snippet because it wordlessly captures how it feels to be turned off by something OR be wowed by something. Seems like a contradiction but it’s not. (It’s like how “bad” can mean bad or good. 😉) Business owners can use it to highlight things you say no to, common practices in your niche that you reject, or something you’re really into or proud of.

Hook Ideas:

  • Product-based: When you see the [ingredients, materials, quality, etc.] of the Amazon dupe

  • Service-based: POV: A [ideal client] comes to me after being told [bad advice in your niche]

Example:

This service-based example uses the sound to perfectly describe a major “ick.”


December 9:

Audio:

🔗 How Do You Know?

A clip of young Beyoncé

How to use it: 

The idea behind this trend is gently challenging an idea. You can use it to push back on myths and misconceptions in your niche, or take an even more lighthearted approach and address objections someone might have to treating themselves to your product or service.

Hook Ideas:

  • Product-based: When someone says you already have enough [your product]

  • Service-based: POV: When my client says [fear about your service or program]

Example:

You could create something like this product-based example using b-roll!


December 2:

Audio:

🔗 Just Checkin…

This resonates if you’ve ever checked your phone 10 times in 4 minutes!

How to use it: 

This trend is the kind of silly, fun audio that’s perfect this time of year. It’s a playful wink to our audiences, showing them what we go through as we try to create content for our businesses.

Hook Ideas:

  • Product-based: POV: Small business owners every time we post a Reel

  • Service-based: Me after posting my latest silly Reel

Example:

We love a simple lipsync like the one in this service-based example.

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November Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas